I would like to pay homage to the greatest technology tool currently in place throughout the business world—and that includes you insurers, too—email.

Businesses are fascinated by the latest communication tools found through social media, but too few of us ever point out how vital email is to the success of our business.

Now don't get me wrong, there are plenty of problems with email. A friend of mine over in Nigeria is having trouble getting people to reply to his email messages that will enable him to give away thousands of dollars that are stuck in a bank somewhere. Then there was the email I received last week from “God Allah” that I felt bad about deleting.

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