In March, Innovation in Insurance (i3) surveyed subscribers on the information and advice of analyst groups Celent, Forrester, Gartner, Novarica, Strategy Meets Action, and Tower Group. The survey found Celent, Novarica, and Strategy Meets Action were recognized by insurance carriers as the well-known leaders in the industry. The three analyst firms had consistent high scores throughout the survey, according to i3.

This survey was created to track the usage and value of information gained from insurance technology analysts. The goals of the study were to establish trends of how the information is used within a carrier and who uses the information.

The survey consisted of ten multiple choice and rating-scale questions, according to i3. The questions were designed to ask carriers, consultants, and technicians information about their relationships and insights into analyst traits, but also searched to determine carrier business plan needs, the sources in which they use business strategies, the value of vendor solutions, and sources used in conjunction with analysts advice.

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