When it comes to insurers’ attitudes toward underwriting automation, it shouldn’t be a matter of “if and when” but rather “what and how,” says Deb Smallwood.

“A full 88 percent of insurers in our research are investing in underwriting projects or initiatives,” says Smallwood, founder of Strategy Meets Action. “There definitely is a high level of interest in the technology. Insurers need to establish clarity around what solutions are available and how they can be best used to achieve their underwriting automation goals.”

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