Last week I blogged about what your agency has in common with the slick 1960s ad agency on “Mad Men.” This week we're looking at attributes Disneyland shares with your business — and no, it's not a Mickey Mouse operation run by Dumbo and Goofy. (Sorry: I couldn't resist.)

I'm writing this blog from Anaheim, Calif., home of Disneyland, where I'm attending the 2012 NetVU meeting for Vertafore users. Yesterday's main speaker was Bruce Kimbrell of the Disney Institute, who conducts leadership workshops for all types of businesses, both here and abroad.

Using videos and anecdotal stories from Disney history, Bruce gave an interesting presentation. But as I listened to him go through the list of business attributes Disney considers important, I was struck by how they could be applied to a successful insurance agency.

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