NU Online News Service, Dec. 13, 11:07 a.m. EST
An online survey finds that customers want what insurance agents have to offer when it comes to personal lines insurance, and are eager for producers to take a more active role in delivering those services.
The results of an 18 month online survey and study titled, “Touch Points—The Voice of the Customer,” sponsored by the National Association of Professional Insurance Agents, shows professional independent insurance agents have strengths and unique capabilities consumers are looking for. These include: expert advice and counseling, personalized attention and interaction, the ability to offer comprehensive protection to meet individual needs and excellent “relationship based” customer service.
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