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Leaders in the independent insurance agent distribution channel have formed Consumer Agent Portal (CAP) to deliver digital marketing tools and services that increase the online market presence of independent agencies, brokers, and carriers in personal lines insurance.

CAP announces it is launching its industry services Web solution in December to help independent agencies, brokers, and carriers build their online brands and visibility in order to attract and interact with today’s digital consumer. With development funding from the Independent Insurance Agents & Brokers of America (IIABA), CAP recently secured investments from six insurance carriers that all have representatives on CAP’s board of managers:

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