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Insurance Technologies Corp., introduces AgencyBuzz, a drip marketing tool created for independent insurance agents. AgencyBuzz allows agents to automate their online and offline marketing processes and manage their contacts in an interface that can assign a relationship status—prospect, customer or lost—for each line of business the agent offers.

“It is important for agents to build relationships and keep their agencies in front of their prospects and customers. Many agents struggle to do so on a consistent basis due to time constraints,” says Laird Rixford, vice president of product development. “AgencyBuzz automates the marketing process so agents can keep the personal touch while having more time to focus on selling more policies.”

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