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MarketStance, a resource for demographic data and analytical services for the U.S. insurance industry, and GeoLogix Solutions, a market data and analysis firm specializing in insurance industry solutions, announced the merger of the two companies.

With the merger, Jim Hearn, CEO of GeoLogix Solutions, is returning to MarketStance to assume the position of chief marketing officer, the position he held during his last tenure, and will be responsible for strategic business development, marketing, sales, client services, and communications.

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