NU Online News Service, May 25, 9:00 a.m. EDT
LAS VEGAS--Agents and brokers cited price as the main driver in 2010 when placing personal lines business, eclipsing both "ease of doing business" and insurance product offerings, according to the latest ACORD-User Groups Information Exchange (AUGIE) survey.
Discussing the results, Lisa Goth, vice president of Charles P. Leach Agency and head of the AUGIE Survey Committee, said the importance placed on price is a "validation of how today's economy is impacting the placement of business."
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