IBM is delivering two new offerings for the insurance industry, and marketing organizations within all business verticals. The first is designed to help identify fraudulent claims in the insurance industry, which accounts for approximately $30 billion in losses a year. The second manages inbound customer and prospect interaction via call center, Web, point-of-sale or e-mail.

The new software, IBM SPSS Decision Management, combines predictive models, business rules and optimization to increase an organization's confidence to deliver accurate, high-volume, high-value decisions at the appropriate point of customer interaction.

(For more information about predictive analytics, click on the Tech Decisions article. And for more on how predictive analytics can help in fraud prevention click on this Tech Decisions article.)

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