boxing-businessmanI came awayfrom our annual P&C Executive Conference impressed by thefeistiness of many of the top players speaking, compared to lastyear's far more introspective and downbeat lot.

Part of that has to do with the times, of course. Last fall'sconference took place when the economy was collapsing, and theposter child for reckless investment decisions was AmericanInternational Group.

Even though AIG's p&c carriers were walled offfrom the financial guarantee woes forcing their corporate parent toaccept massive bailout funds from Uncle Sam, civilians–thosein the general public outside the insurance industry–heardthose three magic letters, and thanks to very effectivebranding, thought immediately of insurance.

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