NU Online News Service, Oct. 20, 12:09 p.m.EDT
American Family Insurance announced yesterday they had teamedwith MTV in a promotional effort to encourage safer teen drivingwith a new microseries on the Web.
The Madison, Wis.-based insurer said its partners also includeMindshare Entertainment and the integrated marketing effortincludes a five-episode series, "The Road to the Woodies."
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