NU Online News Service, Aug. 31, 3:55 p.m.EDT
More than 80 percent of agencies have some level of agencymanagement automation, but almost half of those agencies useoutdated or old technologies which are not fully integrated,according to a recent Strategy Meets Action (SMA) report.
The report, "Agency Management Systems: Marketplace & VendorAnalysis--Satisfying Today's Needs, Positioning for Tomorrow'sOpportunities," represents the first SMA-branded research publishedsince the company was launched.
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