The successful implementation of predictive modeling technology in personal lines continues to generate interest for its use in commercial lines.

Insurers seeking to translate predictive modeling success to the commercial lines market face specific obstacles–most notably heterogeneous risks and less robust data. But even with broader operational challenges, the commercial lines arena can realize significant benefits from predictive analytics.

Innovative commercial lines insurers that deploy predictive modeling into their underwriting and rating workflows can expect enhanced management decision-making, market responsiveness and competitive advantage.

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