With many of the necessary data standards and much of the required technology infrastructure already in place to allow for electronic trading, ingrained traditions and fear of change are now the biggest hurdles facing insurers and brokers looking to go digital, according to experts speaking at the ACORD London Conference.

“Technology is the least of your worries,” said Sue Langley, director of market operations and North America at Lloyd’s of London, during a panel on the future of placing.

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