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Sun Microsystems introduced the Sun Distribution Channel Portal solution to help the insurance industry open up new markets and better serve new and existing customers by making it easier to develop new product distribution channels. The solution includes Sun servers, storage, services and software to help insurers reach new customers through non- traditional channels such as banks, supermarkets, post offices, kiosks, telephones and PDAs. The Sun solution also helps insurers reduce bottom-line costs associated with traditional distribution channels and offers ways to improve customer service.

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