Talk about looking like a million dollars: Lloyd’s of London and a major pharmaceutical company believe actress America Ferrera’s smile is worth insuring for ten times that.

The $10 million policy, purchased by GlaxoSmithKline through Lloyd’s, was part of a publicity kick-off for the company’s Aquafresh White Trays product and a donation campaign for Smiles for Success.

Want to continue reading?
Become a Free
PropertyCasualty360 Digital Reader.


  • All news coverage, best practices, and in-depth analysis.
  • Educational webcasts, resources from industry leaders, and informative newsletters.
  • Other award-winning websites including and

Already have an account?



Join PropertyCasualty360

Don’t miss crucial news and insights you need to make informed decisions for your P&C insurance business. Join now!

  • Unlimited access to - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including, and
  • Exclusive discounts on PropertyCasualty360, National Underwriter, Claims and ALM events

Already have an account? Sign In Now
Join PropertyCasualty360

Copyright © 2022 ALM Global, LLC. All Rights Reserved.