WASHINGTON--Government and industry officials, including a major insurer, today launched 811, a new national 3-digit telephone number that can be called prior to excavation work to avoid hitting a gas line or other utility.

The system was kicked off with a "Call Before They Dig" ceremony on the National Mall.

Today's event also commenced a national excavation industry campaign that includes Public Service Announcements, local events and an educational Web site (www.call811.com) to encourage all Americans to call before they begin any digging activity, either at a construction site or on their own property, to ensure the work can be accomplished safely.

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