Some agents who were burned when they were early adopters of technology in the past are now reluctant to embrace more mature tech products because of that experience, the newly-elected president of the AMS Users' Group contends.

In an exclusive interview with National Underwriter, Kay Barrett–who is also vice president of economic development at The IMA Financial Group in Wichita, Kan.–said the biggest challenge the users' group faces is that “there's a lot of caution in agents wanting to take on new technology developments.” The interview took place here during AMSUG's 30th National Conference earlier this month.

Some of those agents, Ms. Barrett explained, were early adopters of agency technology products that didn't work as advertised. “We don't have time to do [research and development] on these products [for vendors],” she noted. “Some things were introduced prematurely.”

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