Sentry Insurance announced it has agreed to purchase VikingInsurance from United Kingdom-based Royal & SunAlliance pendingregulatory approvals. Terms of the transaction were notdisclosed.
|Sentry Insurance, Stevens Point, Wis., said that the deal willdouble its presence in the specialty auto insurance market. Thecompany would not confirm nor deny reports that the transaction wasa $200 million cash sale.
|Viking Insurance, Madison, Wis., is a provider of specialty autoinsurance through 7,900 independent agencies and brokers in 27states.
|The proposed acquisition also includes legal entities VikingInsurance Company of Wisconsin, Viking County Mutual InsuranceCompany, and Peak Property and Casualty Insurance Corporation.
|Sentry Insurance and its subsidiaries offer property andcasualty insurance, life insurance, retirement programs, employeebenefits, and related services to consumers and businessesthroughout the U.S.
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