How to Defuse a Nuclear Verdict
A 2026 Luminaries winner for thought leadership among vendors and partners, Bob Tyson, founding partner of Tyson & Mendes, explains why nuclear verdicts, where pain and suffering tend to make up the largest share of the award, continue to increase in frequency and severity. He also shares what his team learned when studying the closing arguments and trial transcripts from 100 of these verdicts.
In this Meet the Luminaries podcast, Tyson explains the four steps behind the firm's Apex methodology, and why he's yet to find a nuclear verdict where the defense used all four.
You'll also hear:
- How plaintiff attorneys made anger, rather than sympathy, the key emotion they play to, and started asking juries for much larger awards.
- Why responsibility, a number, and the client's story, along with pain and suffering, belong in every jury trial.
- Where Tyson & Mendes is headed next, including AI tools that apply these methods across large case volumes.
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