Summary by Nicki Howell

The insurance market is navigating turbulent waters as it works to retain existing customers, capture new customers, and foresee trends. The highly competitive auto sector is no exception, as customers grow more sophisticated with their use of tech, and agencies struggle to keep up with their evolving expectations. With its RateGuard product, RightSure found the answer in a 90-second auto insurance quote tool that blends AI, chatbots, mobile apps, multivariate rating technology, and more to save policyholders money and time. And it earned RightSure an Insurance Innovator award. 

We spoke with Jeff Arnold, founder of RightSure, who explained how blending various technology elements transforms the customer experience and allows more accurate prediction of customer needs. He also weighed in on the industry’s most significant challenges and how innovation can help transform difficulties and make an impact. 

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