The do’s & don’ts of partner sourcing To reach an informed partner sourcing decision, you must first understand the true, internal cost of providing the service yourself. (Photo: Gorodenkoff/Adobe Stock)

Partner sourcing can be a powerful tool for insurance carriers looking to drive cost and operating efficiencies. Potential benefits include reducing risk by leveraging specialist expertise as well as enhancing profitability during surge periods by adding team members where and when they are needed.

But keep in mind, no two businesses are alike, so unlocking the full value of partner sourcing calls for creating a unique relationship that respects the needs of both businesses involved. And it’s important to recognize that taking a “one-size-fits-all” approach generally leads to a “one-size-fits-none” outcome.

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