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Virtual meetings became the new normal in 2020 and will continue to be a primary source of client communication for insurance agents and brokers well past the pandemic’s end. (Photo: fizkes/Shutterstock)

The pandemic forced insurance agents to rapidly shift to digital approaches to client engagement, but the good news is that many of the techniques and technologies adopted in 2020 will remain relevant in 2021.

In the last year, we’ve observed the strategies that our clients have used to attract and retain clients during the pandemic. From this information, we have generated four key predictions that all insurance agents should consider adding to their arsenal to grow their book of business in 2021.

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