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Erin Keller Erin Keller, business development manager for Donegal Insurance Group.

Editor’s Note: In my February column, I asked insurance professionals to share their stories of how they came into the industry and why they stay. This is the story one of our readers shared with me. ― Editor-in-Chief Rosalie Donlon

I think the insurance industry is in the best place to appeal to the younger generations than ever before. Universities are adding degrees, and there are organizations such as Gamma Iota Sigma. Companies that are staying up to date with technology and giving college students opportunities to learn during co-op and internships are at an incredible advantage. 

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