"With 2017 recording an all-time high of over 1,500 data breaches, consumers are more aware of the threats associated with holiday shopping and the need for businesses to better protect their data," Paige Schaffer, president and chief operating officer of Generali Global Assistance's identity and digital protection services global unit, said in a press release. (Photo: iStock)
Seventy-one percent of Americans are concerned that their financial and personal information could be compromised due to data breaches while shopping during this holiday season, according to a consumer survey conducted by Generali Global Assistance.
The second-year survey found that 91% of Americans plan to shop during the holiday season. Their top three shopping options are:
- Brick-and-mortar stores (65%),
- Online via a laptop/desktop computer (59%),
- and mobile devices (36%).
Regardless of the preferred shopping method, 33% of consumers say businesses are not doing all they can to protect their personal information. Another 33% say they are unsure if businesses are doing enough.
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