{
  "message": "Show article",
  "action": "show",
  "data": "",
  "placResultsPublic": {
    "overallContentType": "FreeContent",
    "userState": "ClientAccessAllowedToFreeContent",
    "showWall": "",
    "userAccess": "1",
    "referrer": "https://www.propertycasualty360.com/2018/04/26/dont-get-burned-how-to-use-analytics-to-accurately/",
    "userAccessCookie": null,
    "productList": "",
    "contentMetaData": "<?xml version='1.0' encoding='UTF-8'?><ARTICLE><TYPE>ARTICLE</TYPE><ID>/2018/04/26/dont-get-burned-how-to-use-analytics-to-accurately-rate-local-fire-responses/</ID><SOURCE>Property Casualty 360</SOURCE><PUBLICATION-DATE>2018-04-26</PUBLICATION-DATE><PUBLICATION-NAMES><PUBLICATION-NAME>Property Casualty 360</PUBLICATION-NAME></PUBLICATION-NAMES><PRACTICE-AREAS /><CHANNELSECTIONS><CHANNELSECTION><CHANNEL>Exclude From River</CHANNEL></CHANNELSECTION><CHANNELSECTION><CHANNEL>Kicker</CHANNEL></CHANNELSECTION><CHANNELSECTION><CHANNEL>Webcasts</CHANNEL></CHANNELSECTION><CHANNELSECTION><CHANNEL></CHANNEL><SECTION>Webcasts</SECTION></CHANNELSECTION><CHANNELSECTION><CHANNEL></CHANNEL><SECTION>On Demand</SECTION></CHANNELSECTION><CHANNELSECTION><CHANNEL>Webinars</CHANNEL></CHANNELSECTION><CHANNELSECTION><CHANNEL>Webcasts</CHANNEL></CHANNELSECTION><CHANNELSECTION><CHANNEL></CHANNEL><SECTION>Webcasts</SECTION></CHANNELSECTION></CHANNELSECTIONS><REFERRER>https://www.propertycasualty360.com/2018/04/26/dont-get-burned-how-to-use-analytics-to-accurately/</REFERRER></ARTICLE>",
    "decisionEngine": "Templates Cache",
    "rulesFiredString": null,
    "contentProductCodes": null
  }
}