2017 was the year of opportunity in digital self-service, and that momentum has continued into 2018. CallVu's Ori Faran outlines 3 key trends to watch in digital self-service in the year ahead. (Photo: Shutterstock)

2017 was the year of opportunity in digital self-service, according to CallVU's semi-annual survey of customers' preferences in the United States.

The survey discovered that consumers, including Baby Boomer and Gen X populations, continue to be interested in self-service options as a way to improve efficiency and save time.

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Danielle Ling

Danielle Ling is an experienced video journalist and business reporter. As associate editor, Danielle manages all multimedia and reports on industry news and risk-related coverage, managing all weather-related content. A University of Maryland and Philip Merrill College of Journalism alum, Danielle previously served as a video journalist for Verizon FiOS 1 News NJ, Push Pause. Connect with Danielle on LinkedIn or email her at [email protected].