There simply isn't an insurance policy that covers loss of business due to the public's fear to return to a location because of recent civil unrest. Here, notes and flowers form a memorial in the streets of Charlottesville, Va., in honor Heather Heyer, who was killed while protesting a white nationalist rally there. (AP Photo/Cliff Owen)

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The deadly violence that erupted in Charlottesville, Va. the weekend of Aug. 11-13, 2017, has generated any number of comments and questions, not the least of which is what happens when businesses lose customers not just from closing their doors during a public event gone wrong, but in the aftermath when patrons may either be too afraid to frequent the area or simply put off the news and don’t want to be anywhere near it.

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