The potential for damage from corporate reputational crises isgreater than ever, with market cap, sales, margins and profits allin danger. But in today's heated social media environment — inwhich the public and key stakeholder groups seem all too ready topersonalize their criticism and affix blame on individuals — CEOsare now personally at great risk.

Professional risk managers — whatever their positions — need tounderstand that traditional executive liability solutions areineffective for these new risks. They need to be able to advisecompany leadership on new tools available to deter attacks and toinsulate their clients when attacks do occur.

Reputational risk evolution

In the past, companies had to worry only about the directfinancial consequences of workplace accidents, lawsuits orinvestigations, officers and directors felt secure with traditionalD&O policies, and brand executives were skilled at deployingthe full spectrum of the marketing tactics.

Continue Reading for Free

Register and gain access to:

  • Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.