I asked an agency owner a few years ago about their goals.

How did they envision their agency in the next 5 years? What Iheard shocked me, yet as I talk with more and more insuranceleaders, I hear it all too often.

“In today's competitive climate,” he said, “we really just wantto maintain the status quo. We would like to grow, but if we can justkeep what we have now, that would be great.”

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