Technology is changing the way we interact with the world,whether it is newer and smarter vehicles, a greater ease ofcommunication, or an increase in the data available to helpcompanies better target their marketing towards consumers. Therewards of these technological leaps, however, also come with somerather large risks, or at the very least create issues that haveyet to be addressed.

The auto insurance industry is as vulnerable to these risks asany other industry. However, here are three major trends in theauto insurance industry likely to be of concern in the comingmonths. Technology has the potential to disrupt the insuranceindustry in a short period of time and companies must determine howbest to adapt to the ever-changing technological landscape and useit to their advantage.

Automated vehicle technology

Automated driving is a broad concept, encompassing a myriad oftechnologies, some currently in production and others still in theimaginations of the world's top creative engineers. The concept ofautonomous cars is constantly evolving and has not reached fullautomation. However, further development of automatedfunctionalities is inevitable.