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Currently, there is no comprehensive, comparative pricing transparency for Automobile insurance in the United States. This is a daunting challenge brought about by a number of factors. While none of them are insurmountable, many of them will change slowly over time.

These factors certainly include a reticence among some of the insurers in the industry to enable such an environment. Admittedly, some of the insurers’ concerns are valid, both for the quality of the consumer experience when selecting insurance, as well as for the health of their businesses and the industry at large. 

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