USAA is giving Google Compare a shot.
California drivers can now get auto insurance rate quotes and coverage information from USAA in their Google search results through Google Compare. USAA is piloting the program in California in an effor to explore new ways to reach customers, the company said in a press release.
"For those unfamiliar with USAA, this could provide another way for potential members to discover USAA and learn about our competitive products and exceptional customer service," says Jon-Michael Kowall, assistant vice president, innovation, USAA Property and Casualty Insurance Group, in the release.
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