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While insurers see the need to adopt digital technologies as part of their business models, many are uncertain how to actually achieve it. Further, many do not know where they should focus their goals and resources, according to Accenture’s Digital Innovation Survey

Implementing long-term digitalization strategies helps an insurer stay ahead of its competitiors in an ever-evolving market. It also involves transforming the value chain, developing new partnerships, creating a customer-centric business model, and leveraging data capabilities for personalized experiences.

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