Last Tuesday, Apple CEO Tim Cook introduced the world to thelong-awaited Apple Watch, marking the one-time computer company'smove into wearable technologies. It's a sleek device -- essentiallyan iPhone that the user can wear on their wrist -- thatincorporates many of the same app-powered functions that have madeApple products a daily habit for millions (if not billions) ofcustomers around the world.

It's pretty, but will it really shake the world like theoriginal Mac and iPhone did? Maybe, maybe not. But in today'smarketplace, there is something to be said for design thatcommunicates well and translates seamlessly across a range oftechnologies. What's more, well-designed products make our liveseasier, more efficient and more fun.

With this in mind, today PropertyCasualty360.com launches aredesign that solidifies its place as the most accessible,intuitive and comprehensive website in the P&C industry.Further, with this redesign we're adding a number of new featuresto the site that we think you'll notice right away, like nativemobile and tablet support, searchable in-depth archives and evennew education content from Summit's Professional PublishingDivision.

Our goal is to help you, the reader, stay informed about theindustry and do your job better on a daily basis. We thinkthis new and improved site accomplishes that goal, and we asked oureditors to outline some of the very best new features on thefollowing pages.

Check them out; let us know what you like and don't like. Thisis your site — drop us a line or let us know what you think in thecomments.

1. Enjoy content that's optimized for mobileand tablet, as well as desktop readers.

“I am delighted with the new design for PropertyCasualty360.Among its many improvements, the site is now optimized to providethe same great experience across all platforms, so whether you’rereading on your desktop, tablet or phone, the way in which you readour great content won’t get in the way of the content itself. Itwill be easier than ever to engage our content socially, search forstories and tap into the wealth of knowledge PropertyCasualty360brings to insurance professionals across the board.”

— Bill Coffin, Group EditorialDirector, Insurance Group

2. Read articles in the format youwant.

“Our readers need the latest news as soon as it happens, and nowthey can have it in an easy-to-read, multi-page format or a singlepage that can be quickly scanned for important details. The newdesign is clean and easy to navigate, so you can quickly find thenews that impacts you and your clients. No site covers the businessof insurance more thoroughly than PropertyCasualty360.com.”

— Patricia Harman, Editor-in-Chief,Claims magazine

3. Access exclusive content from industryexperts designed to help grow your practice at everystage.

“The redesigned PropertyCasualty360.com reinforces ourcommitment to provide agents, risk managers, underwriters and otherindustry personnel with the education they need to maintain theirpositions as trusted advisors. We have partnered with Summit’sProfessional Publishing Division to offer a library of articlesfrom industry experts on workers’ comp, cyber risk, agencymanagement, producer training and other pressing topics. Thiscomprehensive resource delivers education and insights quickly andfree of charge—along with an exclusive offer to buy the full booksat a discounted price."

— Melissa Hillebrand, TechnologyChannel Editor, PropertCasualty360.com

4. Quickly find content on the products andissues that are important to your practice.

“Agents in the field with their customers need info at theirfingertips. The new site lets you search our years of in-depthcontent on your desktop, smartphone or tablet. Talk about acompetitive edge!”

— Laura Toops, Executive ManagingEditor, National Underwriter Property & Casualty

5. Stay up to date

“We now live and work in a true 24-hour business cycle, withindustry-moving events happening around the world and around theclock. If anything, the advent of digital news platforms -- likethe Web, mobile, and tablet – have made this even more prevalent,even in the B2B space. Now that we’re all connected 24/7, there’sno excuse for missing out on the latest industry news or showing upin the morning without that key piece of information. Yourcompetition is up-to-date; it’s crucial that you be as well.

With this in mind, we at PropertyCasualty360 are committed topublishing the news that matters to the P&C industry, when itmatters, and sharing it with you as soon as possible. Ourredesigned site will make this easier, allowing us to send outbreaking news updates and push notifications when important eventshappen.”

— Tim Sprinkle, Managing Editor,PropertyCasualty360.com