Recently I had the pleasure of speaking at the third annual WorkComp Advisory Group's “Knowledge and Networking” event. (The organization works with independent agencies to develop sales strategies, centered on but not exclusively targeted to Workers' Comp.)

I spoke on the challenges faced by both the publishing industry and independent agents. But while my presentation was no doubt scintillating to the attendees, they were probably more interested in what WorkComp co-founders Frank Pennachio and Susan Toussaint had to say about upcoming industry trends and strategies. They focused on three: the producer-performance gap, the influence of big data and health-care reform.

From the attendees' perspective, perhaps the most disturbing of those trends is the last.

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