X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.
Although websites such as Pinterest, Facebook and LinkedIn can help make a business more successful, insurers, producers and other insurance entities need to protect themselves from the many risks social media can pose by creating and enforcing an effective social-media policy.

PRIVACY AND INTELLECTUAL PROPERTY CONCERNS

The consumer’s right to privacy is a paramount issue for insurance companies subject to the Gramm-Leach-Bliley Act and the Health Insurance Portability and Accountability Act, among other federal and state laws. Insurers and producers need to carefully consider how personally identifiable information may be intentionally, or even unintentionally, collected about insureds and consumers through the use of social-media platforms; how this information will be managed; and what controls are in place to assure that this information is not publicly disclosed.

Want to continue reading?
Become a Free
PropertyCasualty360 Digital Reader.

INCLUDED IN A DIGITAL MEMBERSHIP:

  • All PropertyCasualty360.com news coverage, best practices, and in-depth analysis.
  • Educational webcasts, resources from industry leaders, and informative newsletters.
  • Other award-winning websites including BenefitsPRO.com and ThinkAdvisor.com.

Already have an account?

PropertyCasualty360

Join PropertyCasualty360

Don’t miss crucial news and insights you need to make informed decisions for your P&C insurance business. Join PropertyCasualty360.com now!

  • Unlimited access to PropertyCasualty360.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including BenefitsPRO.com, ThinkAdvisor.com and Law.com
  • Exclusive discounts on PropertyCasualty360, National Underwriter, Claims and ALM events

Already have an account? Sign In Now
Join PropertyCasualty360

Copyright © 2020 ALM Media Properties, LLC. All Rights Reserved.