The 825,000 franchise businesses in the U.S. represent attractive targets for insurance producers—easily identifiable prospects, many with multiple units, who are generally required to purchase insurance by their franchise and loan agreements.
However, each system has its own particular requirements and many larger systems have national preferred vendor programs in place. For the independent producer, tackling the franchise sector requires understanding the system. Learn requirements and special risks before approaching the prospect with a clear case for the advantages of a local insurance relationship.
Recommended For You
Want to continue reading?
Become a Free PropertyCasualty360 Digital Reader
Your access to unlimited PropertyCasualty360 content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
- Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
Already have an account? Sign In Now
© Touchpoint Markets, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more inforrmation visit Asset & Logo Licensing.
