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In today’s global business climate, in which the pursuit of opportunity results in increased employee travel to some of the most dangerous regions of the world, agents and brokers have an opportunity to mitigate their clients’ risks by providing them with a comprehensive business-travel accident-insurance plan.

According to the Global Business Travel Association, business-travel spending in 2011 was up by 6.9 percent and is expected to see continued growth in 2012. While both domestic and international travel affords businesses substantial growth opportunity, it also means that companies face further exposure to costly risks and liability.

How to convince your clients

Agents should take the opportunity to present accident and health products when they are in front of decision-makers at firms. Here are three factors to consider when trying to convince clients to buy the products:

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