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You have all heard it before: “He is a born salesperson.” “She could sell ice to an Eskimo.” The question is, what exhibited traits cause that comment? The odds are that it really has nothing to do with how good of a salesperson he or she is. More than likely, the comment is about a personality trait: outgoing, friendly, never knows a stranger, easily participates in conversation. It is seldom a comment on how successful he or she is because typically the person making the statement is not aware.

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