To experience firsthand how the insurance industry is respondingto the tornado that took out a large swath of Joplin, Mo. on May22, I “embedded” on June 7 with State Farm Insurance, meeting witha local agent, two catastrophe claims representatives and anauto-lines specialist.

Subscribers to NU's digital edition can click on theplay button on the opposite page to watch a video report from theday in Joplin. If you're reading this in print, don't worry—you cancheck our website,, to see what wefilmed.

Buddy System Averts“Meltdown”

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