Two West Coast insurance wholesalers are merging to form a brokerage with annual premiums of about $250 million.
The merger of Brown & Riding Insurance Services Inc. of Los Angeles and Alexander Morford & Woo Inc. (AMW) of Seattle will give the combined entity a broader reach, as well as allow it to grow organically and through limited acquisitions.
The new entity will operate under the AMW brand in the Pacific Northwest and as Brown & Riding in areas where AMW does not have a major presence.
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