As incoming chair of the Applied Systems Client Network (ASCnet), Lisa Parry Becker, vice president of William B. Parry & Son, Ltd., Langhorne, Pa., is targeting more educational opportunities for members and increased engagement at all levels.

A fifth-generation agent at a 100-year-old family business, Parry Becker is responsible for sales and marketing and handling personal and commercial accounts. She has served as co-chair of the Real Time/Download Campaign since the industry-wide initiative was formed in early 2007. She joined ASCnet in 1999 through her local ASCnet chapter. In 2003, she became part of the ASCnet Interface Committee–now the ASCnet Industry Solutions Committee–and is a past chair. She joined the ASCnet Board of Directors in 2008.

In an exclusive interview with AA&B, Parry Becker described her own agency’s successes with automation and outlined her plans for ASCnet.

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