Although the economy has slowed hiring in every sector, recruitment is not an issue that is going to disappear anytime soon, especially for insurance. We hear it all the time--our industry is "graying." The majority of independent insurance agents is nearing retirement age and hasn't found qualified new employees to take over the reins. As executive director of four state affiliates of the Professional Insurance Agents, I hear frequent complaints from association members about the lack of young blood to introduce to the business.

It is surprising, really. Entry-level professions in an independent agency come with above-average salaries and ample growth opportunities. The industry is constantly expanding and is relatively recession proof--people always need insurance. So why the lack of young, interested new employees in a business that provides guaranteed opportunities and interesting work?

With the right information, it's logical that entry-level staff will flock to the industry. Insurance agents attend to their clients when the worst happens, providing both the financial and emotional means to pick up the pieces. And insurance can be a lucrative field, with huge growth potential. Young employees who start out as customer service representatives can find themselves owning their own agency a decade later. Additionally, there are a variety of paths available in insurance--it's not just numbers and underwriting. Marketing, sales, finance and accounting are just some of the other opportunities.