More Interactive On-line Presence Required

A healthy and accessible on-line presence has become tantamount to success these days regardless of the industry, and insurance is certainly no exception. Yet much more work needs to be done to get insurers onto the fast lane of the proverbial information superhighway, one leading carrier official contends.

Randy Patton, a director at Allstate, will go into depth about how to make a bigger mark on the Web here this morning, at 10:15 a.m., in his presentation on “Interactive On-line Presence: Table Stakes For Growth.”