The worldwide economic collapse has every industry reeling, and insurance is no exception. Here in Florida, agencies large and small are making adjustments. Because of decreasing premiums and exposures, some are pulling back from hiring; others are laying off employees. And while a handful of aggressive companies are exploring new products and services to build revenue, many are simply in a holding pattern, waiting to see which way the insurance industry winds blow as the year progresses.

Like many companies, Insurance Office of America (IOA) in Longwood has experienced downsizing, although its layoffs have been "minimal," and conducted to ensure efficiency and stability, according to Corporate Recruiting Manager Marnie Blaser. IOA is Florida's largest privately held insurance agency with 23 branch offices in eight states, and the nationwide downturn has touched the company on both professional and personal levels.

"We have employees with family members who have been laid off. We have long-time clients who have closed their doors. We have carriers threatening to leave the state of Florida," Blaser reported. "Our agency does have a strong foundation, and we are relying on that foundation and a positive outlook to take us through the uncertain days ahead. We are working smarter, not just harder, and seeking new solutions to the newly developing challenges."