It is estimated that more than three million policyholders will total their vehicles in 2009 and be shoved into the car buying market. With approximately 50 million new and used car sales predicted nationwide, it is material that six percent of the buyers will come from the total loss segment. Given the current state of the automotive industry, dealers are chomping at the bit to serve these customers.

Until recently it was not simple -- or even necessarily a good idea -- for a claim division to assist with vehicle replacement for a variety of reasons. First, it has been difficult (if not impossible) to contract directly with dealers within your footprint that all agree to uniform customer service standards that are in line with your brand. Second, implementation of the program requires a great many resources to launch and truly make successful. Third, customer service leads and attorneys have expressed concerns about savvy customers using a vehicle replacement program's pricing to challenge their settlement amounts.

Each of these points has been addressed recently by a crop of new solution providers who can operate a nationwide vehicle replacement program for your company under your brand. These solutions leverage the scalability of the Internet, a dedicated project team and a sync-up with your total loss valuation partner to deliver a program capable of meeting the customer service standards of even the most brand-centric organizations.