With jokes about American International Group getting morefrequent and increasingly vicious, AIG is taking steps to re-brandits property-casualty insurance operations. AIG insurers can run,but can they hide from their parent's toxic image?

When "Saturday Night Live" reported on the federal government'slatest commitment of another $30 billion to keep AmericanInternational Group out of bankruptcy, its fake news anchorannounced that AIG would use $15 billion to build the world'sbiggest toilet, then use that to flush the other $15 billion downthe drain!

When a caller to a New York radio sports talk show asked whetherthe Yankees had insurance to cover the $27.5 million salary ofinjured star Alex Rodriguez, the host said that if so, he hoped thepolicy wasn't with AIG, because it was probably worthless!

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