Vertafore, a provider of market-leading software and services to the insurance industry, announced a corporate reorganization to "One Vertafore," a move that aligns the company's business units to meet the changing needs of their customers.

The company will organize around market segments rather than products by creating three business units: Vertafore Agency Markets, Vertafore Carrier and MGA Markets and Sircon, A Vertafore Business. Vertafore Agency Markets will serve insurance agents and brokers while Vertafore Carrier and MGA Markets will cater to insurance carriers, managing general agents (MGAs), reinsurers and premium finance companies. Sircon, A Vertafore Business, will continue to focus on the compliance, licensing and government markets.

The company also announced four changes among its executive management team in conjunction with the reorganization. Bill Bunker has been named president, Vertafore Agency Markets. Matt McKernan has been named president, Vertafore Carrier and MGA Markets, replacing Don Elias, who is leaving the company in late March. Susanna Morgan has been named senior vice president, product strategy and marketing. Vance Huntley has been promoted to senior vice president, chief technology officer.